IMPACT OF CORPORATE SOCIAL RESPONSIBILITY CSR ON CUSTOMER LOYALTY WITH MEDIATING ROLE OF CUSTOMER SATISFACTION CORPORATE IMAGE AND POSITIVE WORD OF MOUTH IN PAKISTANS HOTEL INDUSTRY

http://dx.doi.org/10.31703/gmsr.2024(IX-I).05      10.31703/gmsr.2024(IX-I).05      Published : Mar 2024
Authored by : Bushra Pervaiz , Muhammad Qasim Manzoor , Rabia Pervaiz Awan

05 Pages : 37-47

References

Cite this article

APA

    APA : Pervaiz, B., Manzoor, M. Q., & Awan, R. P. (2024). Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry. Global Management Sciences Review, IX(I), 37-47. https://doi.org/10.31703/gmsr.2024(IX-I).05

CHICAGO

    CHICAGO : Pervaiz, Bushra, Muhammad Qasim Manzoor, and Rabia Pervaiz Awan. 2024. "Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry." Global Management Sciences Review, IX (I): 37-47 doi: 10.31703/gmsr.2024(IX-I).05

HARVARD

    HARVARD : PERVAIZ, B., MANZOOR, M. Q. & AWAN, R. P. 2024. Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry. Global Management Sciences Review, IX, 37-47.

MHRA

    MHRA : Pervaiz, Bushra, Muhammad Qasim Manzoor, and Rabia Pervaiz Awan. 2024. "Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry." Global Management Sciences Review, IX: 37-47

MLA

    MLA : Pervaiz, Bushra, Muhammad Qasim Manzoor, and Rabia Pervaiz Awan. "Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry." Global Management Sciences Review, IX.I (2024): 37-47 Print.

OXFORD

    OXFORD : Pervaiz, Bushra, Manzoor, Muhammad Qasim, and Awan, Rabia Pervaiz (2024), "Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry", Global Management Sciences Review, IX (I), 37-47

TURABIAN

    TURABIAN : Pervaiz, Bushra, Muhammad Qasim Manzoor, and Rabia Pervaiz Awan. "Impact of Corporate Social Responsibility (CSR) on Customer Loyalty with Mediating Role of Customer Satisfaction, Corporate Image, and Positive Word of Mouth in Pakistan's Hotel Industry." Global Management Sciences Review IX, no. I (2024): 37-47. https://doi.org/10.31703/gmsr.2024(IX-I).05