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THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON EMPLOYEES ORGANIZATIONAL COMMITMENT THE CENTRAL ROLE OF ORGANIZATIONAL IDENTIFICATION

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http://dx.doi.org/10.31703/gmsr.2016(I-I).01      10.31703/gmsr.2016(I-I).01      Published : Dec 2016

The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification

Abstract

    This study investigates the effect of Corporate Social Responsibility on Employee’s Organizational commitment with the mediation of Employee's Organizational Identification. All the hypothesis and inferences are drawn upon Social Identity theory and Self-Categorization theory. Data were collected through a self-administered questionnaire from a sample of 207 employees of the telecommunication industry. This data was further sorted and analyzed using Structural Equation Modeling (SEM) and Confirmatory Factor Analysis (CFA). Mediation of employee's organizational commitment was tested by using the bootstrapping method and the guidelines provided by Preacher and Hayes. Results showed that there is both a direct and indirect relationship of CSR with Employee's organizational commitment through Employee's Organisational Identification, thus supporting the entire hypothesis proposed for this study. Furthermore, managerial implications as well as limitations of this study are also stated at the end.

    Corporate Social Responsibility (CSR), Employee’s Organizational Commitment (EOC), Employees Organizational Identification (EOI), Social-Identity theory, Structural Equation Modeling (SEM), Confi

    (1) Sangeen Khan
    Ph.D. Scholar, Institute of Business Studies & Leadership, Abdul Wali Khan University, Mardan, KP, Pakistan.
    (2) Syed Mohsin Ali Shah
    Assistant Professor, Faculty of Management Sciences, Institute of Business Studies and Leadership, Abdul Wali Khan University, Mardan, KP, Pakistan.
    (3) Muhammad Asad Khan
    Assistant Professor, Faculty of Management Sciences, Institute of Business Studies and Leadership, Abdul Wali Khan University, Mardan, KP, Pakistan.
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Cite this article

APA

    APA : Khan, S., Shah, S. M. A., & Khan, M. A. (2016). The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification. Global Management Sciences Review, I(I), 1-19. https://doi.org/10.31703/gmsr.2016(I-I).01

CHICAGO

    CHICAGO : Khan, Sangeen, Syed Mohsin Ali Shah, and Muhammad Asad Khan. 2016. "The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification." Global Management Sciences Review, I (I): 1-19 doi: 10.31703/gmsr.2016(I-I).01

HARVARD

    HARVARD : KHAN, S., SHAH, S. M. A. & KHAN, M. A. 2016. The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification. Global Management Sciences Review, I, 1-19.

MHRA

    MHRA : Khan, Sangeen, Syed Mohsin Ali Shah, and Muhammad Asad Khan. 2016. "The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification." Global Management Sciences Review, I: 1-19

MLA

    MLA : Khan, Sangeen, Syed Mohsin Ali Shah, and Muhammad Asad Khan. "The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification." Global Management Sciences Review, I.I (2016): 1-19 Print.

OXFORD

    OXFORD : Khan, Sangeen, Shah, Syed Mohsin Ali, and Khan, Muhammad Asad (2016), "The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification", Global Management Sciences Review, I (I), 1-19

TURABIAN

    TURABIAN : Khan, Sangeen, Syed Mohsin Ali Shah, and Muhammad Asad Khan. "The Effect of Corporate Social Responsibility on Employees' Organizational Commitment: The Central Role of Organizational Identification." Global Management Sciences Review I, no. I (2016): 1-19. https://doi.org/10.31703/gmsr.2016(I-I).01